The brand you don’t know you love
The gaming products that we make go by the names of Monopoly, UNO, YuGiOh, Magic the Gathering, Guess Who?, Pokemon, Trivial Pursuit, Pictionnary, Shuffle, and so on. All these are strong brands in the games and toys industry, and they are being sold in more than 185 countries. It means people are playing with our cards and games in homes all over the world. Even if you do not know our name, you have experienced our magic. We are the brand you don’t know you love.
Playing cards have been around for 2000 years now, and are still going strong. Cards are timeless, they’re everywhere, connecting people of all generations. The future of this product is in our hands, we are fully aware of that. Luckily Cartamundi is about creating the future rather than reliving the past.
The future is unpredictable. But it’s safe to say that mobile internet is here to stay. That’s why we are creating iCards for the connected generation. Meaning we use technology such as RFID, image recognition or touch code to create a hybrid gaming experience.
Actually I’d say the only limit to our technologies is your imagination.
Our approach to the markets is glocal, meaning that we globally adopt good practices of our local companies. It is actually the best strategy in our line of business, as gaming traditions are different everywhere.
“We are the brand you don’t know you love”